Księgarnia

BUILDING MARKETING PLAN A COMPLETE GUIDE

HO YIN WONG, wydawnictwo: BUSINESS EXPERT, 2011, wydanie I

cena netto: ~~139.60~~ Twoja cena 132,62 zł + 5% vat - dodaj do koszyka

The book aims to provide a comprehensive, holistic and practical framework for readers who are interested or involved in developing a marketing plan so that they can appreciate various marketing concepts and put them together in an easy to read... >>>

BUILDING ORGANIZATIONAL CAPACITY FOR CHANGE

JUDGE W., wydawnictwo: BUSINESS EXPERT, 2011, wydanie I

cena netto: ~~155.00~~ Twoja cena 147,25 zł + 5% vat - dodaj do koszyka

Never before have strategic leaders been confronted with so much overwhelming change. The traditional approach taken by the leader or leaders is to direct or control the organization’s reaction on a monthly, weekly, or even daily basis. ... >>>

BUSINESS INTELLIGENCE

SURMA J., wydawnictwo: BUSINESS EXPERT, 2011, wydanie I

cena netto: ~~154.00~~ Twoja cena 146,30 zł + 5% vat - dodaj do koszyka

This book is about using business intelligence as a management information system for supporting managerial decision making. It concentrates mainly on practical business issues and demonstrates how to apply data warehousing and data analytics... >>>

FUNDAMENTALS OF GLOBAL STRATEGY

CORNELIS DE KLUYVER, wydawnictwo: BUSINESS EXPERT, 2010, wydanie I

cena netto: ~~175.10~~ Twoja cena 166,35 zł + 5% vat - dodaj do koszyka

The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many-from pharmaceuticals to aircraft to... >>>

GROW BY FOCUSING ON WHAT MATTERS

URBANY J.E., wydawnictwo: BUSINESS EXPERT, 2011, wydanie I

cena netto: ~~169.40~~ Twoja cena 160,93 zł + 5% vat - dodaj do koszyka

Growth and competitive advantage are about effective positioning. Building effective positioning is challenging today for firms facing new and stronger competition, volatile and uncertain markets, and shifting customer desires and demands. ... >>>

PRACTICAL SOLUTIONS TO GLOBAL BUSINESS NEGOTIATIONS

CELLICH C., wydawnictwo: BUSINESS EXPERT, 2012, wydanie I

cena netto: ~~169.40~~ Twoja cena 160,93 zł + 5% vat - dodaj do koszyka

Practical Solutions to Global Business Negotiations One of the most significant developments in recent years has been the emergence of global markets, which has triggered opportunities for multinational firms to seek business across... >>>

STRATEGIC PLANNING

MAY G., wydawnictwo: BUSINESS EXPERT, 2010, wydanie I

cena netto: ~~146.30~~ Twoja cena 138,99 zł + 5% vat - dodaj do koszyka

This book explains how small-business owners and managers can use strategic planning to gain a competitive edge, earn higher profits, and increase personal satisfaction. Here is the mantra for the small business person that is the theme of this... >>>

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